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Authors

Antonova E. A.

Degree
Postgraduate Student, Mari-El Republic State Technical University
Location
Yoshkar-Ola
Articles

Software Market and Software Marketing Specifics

The article examines a methodology used to form a software developer and distributor marketing strategy. The authors have created a set of economic and mathematical tools that help make market forecasts and assess the extent of attractiveness/ appropriateness of solutions.
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