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articles

Authors: Ilin I., Zapivakhin I.     Published in № 5(77) 30 october 2018 year
Rubric: E-commerce

Digital retail transformation: architectural approach

Practice shows that at the same time, as traditional retail sales decline, the e-commerce market has been growing steadily since 2007. The efficiency of this distribution channel depends on the chain of connected business-processes of delivery from the supplier to the final buyer. Without proper coordination of these processes, efficient retailing is difficult. The retail trade procedures are based on the integrated interaction of information technology, large data technologies, Internet Things and newly emerging technologies. This article provides an overview of the e-commerce market, the role of IT in it, the practice of using IT in the channels for the provision and distribution of goods, and the actual requirements of customers for the services of the reseller. On the basis of the obtained data on the current practices of IT architecture management, it is necessary to develop reference models for retail enterprises. At the moment, there are developed reference models of companies in the field of retail sales, taking into account the use of the mentioned information technologies and services, such as IoT and Big Data. After analyzing the results of the work done, it is possible to develop reference architecture models using modern Internet technologies Things and Big Data based on the development of integration platforms and applicable to any information systems and services providers based on the best retail practices.

Key words

Digital transformation, retail, enterprise architecture, architectural approach, service-oriented architecture, e-commerce, Internet of things, big data.

The author:

Ilin I.

Degree:

Dr of Economics, Professor, Saint-Petersburg Polytechnic University

Location:

Saint Petersburg

The author:

Zapivakhin I.

Degree:

Postgraduate, Peter the Great Saint-Petersburg Polytechnic University

Location:

Saint-Petersburg